Design is my passion

Jump to meet my design associate

Design has become an important part of my life that's helped shape me into the person I am today. I'm passionate about creating creative, fun, and inspiring visual communication. I'm continuously expanding my knowledge to become a better designer and person. I want to leave a positive mark and create something amazing for the people I work with, as well as myself.

FUN FACTS:

I'm an INFJ
My favorite color is blue
I'm a Pisces
My favorite season is Spring
I love playing Euchre and Catan
Something I relate to:
"In reality, I'm actually very fun, relaxed, and easy going." 😀

HOBBIES & INTERESTS:

Cooking* and Baking
Walking/being outdoors
Studio Ghibli Movies
Kirby games
Potion Craft, Animal Crossing, and Stardew Valley
Origami Clare's Portfolio

*It's ALWAYS soup season

Experience

Primary designer for web, email, and UX

Support the Art Director and creative team in producing assets for Vera Bradley and its third-party partners, in order to attract new shoppers and retain loyal consumers

Collaborate with development team leads to ensure designs are structured for feasibility and achieve the stated goal

Produced experience solutions in collaboration with Writers, Developers, and Creative Leads

Proactively benchmark other brands both inside and outside of Vera Bradley's competitive set, to stay up on current trends and best practices

Prioritize work to meet deadlines and the ability to respond to critical business shifts in the retail world
Created wireframes, user flows, research, testing, and prototyping

Collaborated across interdisciplinary teams – Communication, Development, Video, Project Management, User Experience, and Design

Created responsive Web Design using WebFlow, HTML/CSS/JavaScript, and React

Designed motion graphics and lower thirds

Communicated with community/local partners and clients regarding projects for feedback, review, and pitches

Participated in weekly soft skills sessions
Created event/show advertisements — posters, flyers, billboards, digital ads, E-mail templates, and newsletters

Designed the 28-page season brochure (2021-2022 and 2022-2023 seasons) for digital and print

Worked with Ball State’s printing services regarding test prints and size dimensions of print collateral

Created social media posts

Planned social media content calendar using Loomly

Implemented photo and video editing